Sitting tall. A meticulously crafted brand for a bespoke seating line.
Catbird Collection is a new custom seating line created by a group of eight celebrated architects and interior designers. Tatum Design developed an iconic company name and furniture brand to help launch the Catbird Collection in boutique retail stores.
Their bespoke furnishings are crafted with traditional techniques and art forms. The logo symbol honors this handmade heritage with a maker’s mark. The delicate lines of the company’s initials — “C” and “B” — trace the outline of a graceful bird. This impeccably designed logo establishes a luxurious aesthetic for the brand visuals.
A well appointed look book featuring sofas, chairs and other seating selections is stunningly simple. The quality of the work really shines without distractions. The beautiful, minimalistic website design focuses the attention on the designer collection. Print advertisements introduce the new household name with grace and poise in industry magazines. The Catbird furniture brand is equally beautiful and brilliant because it resonants powerfully with the discerning architecture and design community that the group desired to reach.